The exclusive Kids Today and Mom Central Consulting 2010 Children’s Furniture and Gear survey shows seven out of ten moms want youth furniture that will remain suitable as their child ages as well as safety and these moms could possibly be enticed to pay more for youth furniture if these features are present. This finding and others such as moms buying plans per region and what moms expect to pay for a twin bed are uncovered in this presentation. Kids Today, in partnership with Mom Central Consulting, fielded an online survey to Mom Central’s proprietary panel of moms in March 2010. The exclusive consumer analysis is based on responses received from 1,250 U.S. moms. Data was collected and analyzed by Kids Today’s research department, led by Director of Research Dana French, Research Analyst Daphne Garland-McLean and Mom Central Consulting’s VP of Research Tracey Hope-Ross. 3 pages Please Note: This report is available for immediate electronic download in PDF format. When you order this report, you will come to an order confirmation page which will show your report, with a blue "Download Now" button. |
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