Originally published in the July/August 2010 print issue of Kids Today
The exclusive Kids Today and Mom Central Consulting 2010 Childrenís Furniture and Gear survey shows car seats, strollers and accessories for car seats/strollers are the top three gear products moms plan to buy in 2010. Thatís just one key finding from the exclusive survey. The study also provides information on moms Internet research, important features moms look for when buying a car seat, the first place moms shop for a car seat as well as where moms look for ideas.
Kids Today, in partnership with Mom Central Consulting, fielded an online survey to Mom Centralís proprietary panel of moms in March 2010. The exclusive consumer analysis is based on responses received from 1,250 U.S. moms.
Data was collected and analyzed by Kids Todayís research department, led by Director of Research Dana French, Research Analyst Daphne Garland-McLean and Mom Central Consultingís VP of Research Tracey Hope-Ross.
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