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From the June 2005 Issue of Home Accents Today
Home Accents Today asked sales reps to give their views in a faxed and e-mailed survey conducted March through May. In addition to the invitation posted in HAT’s e-weekly, sales organizations One Coast, United Sales Association, United Association of Manufacturers Reps and several home accent companies distributed the survey to sales forces that sell their products.
For the 169 reps who responded, home accents represented a median of 60% of their sales last year, with two-thirds representing lines outside of the home furnishings arena as well. For most, the number of home accents lines carried has held steady since last year, with two-thirds representing 15 or fewer lines. Most continue to represent the same lines as before.
This survey reports reps' impressions of the state of the home accent industry and includes their projections of sales in thirteen product categories as well as reporting on their views of various issues pertaining to the business.
Ten pages
Available in electronic format ONLY. PDF file.
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