Furniture Today's Consumer Views: Spotlight on Sleep Accessories

Originally published in Furniture/Today's August 2, 2010 issue

Do sleep accessories contribute to a better nightís sleep? It depends on which accessories you are talking about, a new consumer survey reveals. Sheets get the nod, but mattress encasement products arenít viewed as contributors to that sometimes elusive better night of sleep.

As part of its ongoing research into the sleep accessory arena, one that continues to gain importance as retailers seek to boost their sales tickets, Furniture/Today has once again partnered with the respected HGTV organization to gauge consumersí attitudes on various sleep accessories topics.

The latest survey, conducted earlier this year and representing the views of almost 7,000 consumers, among the broadest samplings of consumer views taken by Furniture/Today, finds a sharp division on how those consumers view sleep accessories and a better night of sleep.

*4 pages*

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Furniture Today's Consumer Views: Spotlight on Sleep Accessories

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