Originally published in the April 5, 2010 print issue of Furniture Today U.S. consumers spent $7.7 billion on master bedroom furniture in 2009. The category accounted for 11% of the total furniture and bedding market and 22% of the entire case goods and occasional market. In 2010, 13% of consumer households plan to purchase master bedroom furniture. What specific master bedroom products do consumers plan to buy this year and where’s the first place they’ll shop? How much do consumers expect to pay and how long do they want their new furniture to last? More than 8,400 U.S. consumers answered these questions and more as part of a January 2010 Furniture Today survey, fielded in partnership with HGTV. survey fielded as part of HGTV’s Ideas weekly e-newsletter. Because of the large sample size, the survey data can be projected within this population with a margin of error of plus or minus 1.1%. *Four pages* Please Note: This report is available for immediate electronic download in PDF format. When you order this report, you will come to an order confirmation page which will show your report, with a blue "Download Now" button. |
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