This report originally appeared in the July 2011 print issue of Casual Living
The verdict is in and green is the new black and being green is what all the cool kids are doing in their casual spaces, according to designers. Designers have named transitional earth tones such as greens the most requested by clients for outdoor and indoor casual spaces. And, designers say utilizing eco-friendly products whenever possible and creating a space that blends with nature, has become popular.
Casual Living's exclusive Designers and Casual Living Spaces Survey is based on responses of designers across the United States and was conducted during the months of February and March. Designers in the South accounted for 34% of total respondents, with the Northeast coming in a close second with 31%. Twenty-three percent of responding designers were in the West, with the remaining 12% in the Midwest.
Eighty-eight percent of designers report less than $500,000 in total design revenues for 2010. Ten percent had design revenues of $500,000 to $3 million and 2% had revenues of $5 million or more. Sixty-two percent of designers report that casual projects accounted for 25% or less of their total 2010 revenues. Seventeen percent say casual projects account for 26% to 50% of 2010 revenues and 21% say that casual living projects account for more than 50%.
Casual Living's research team conducted the survey.
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